Privacy

This is a personal website. It has no accounts, no contact forms and no newsletter sign-up. The one place you can type something is the chat assistant, and what happens to that is described below. Here's everything that happens when you visit.

Traffic statistics

The site uses Google Analytics, connected through Google's Site Kit plugin, to count visits: which pages get read, roughly where readers come from, and what kind of device they use. Google Analytics sets cookies in your browser to do this. I use the numbers to see what people find useful. I don't use them to identify you, and I don't sell or share them. Google's own handling of that data is described in Google's privacy policy. You can block these cookies in your browser, or opt out with Google's opt-out add-on, and the site works the same.

Server logs

The site is hosted on Kinsta, behind Cloudflare. Like almost every web server, they keep short-lived technical logs (IP address, browser type, the page requested and the time) to keep the site running, fast and protected from abuse. I don't use those logs to track individual readers.

The chat assistant

The chat assistant on this site is Sadyr, a product my company built. If you use it, here is what happens to what you type.

Your conversation is saved. Every message you send and every reply the assistant gives is stored in Sadyr's database, and I can read it. I keep conversations because they show me what people want to know and what this site fails to answer. There is no automatic deletion: conversations are kept until I remove them.

I don't sell your conversations and I don't share them with anyone for marketing. Nothing you type is added to a mailing list.

The assistant doesn't ask who you are. It never asks for your name, your email address or your phone number, and it doesn't book calls. I only know your name or how to reach you if you choose to type that into the chat. If you'd rather I didn't have it, don't type it.

Nothing is attached to your conversation that identifies you. Your IP address is used for a moment to limit abuse, such as one visitor sending hundreds of messages. It isn't stored with your conversation. If a request is blocked for abuse, a partly masked address is written to a short-lived server log.

Your browser remembers the conversation for the current tab, so it survives moving from page to page. That is stored in the tab and is cleared when you close it.

Your questions are sent to other companies' AI services to be answered. Sadyr uses outside AI providers to find the relevant pages and to write each reply. As of this writing those providers are OpenAI and Anthropic. The providers may change as better options appear. If how an AI provider handles your text matters to you, read their own policies: OpenAI's and Anthropic's. Their handling of data is governed by their policies, not mine.

To have a conversation removed, email me and tell me roughly when you had it and what it was about, so I can find it.

This section is about this site's chat assistant only. It says nothing about how data is handled in work my company does for clients; that is agreed with each client.

If you contact me

If you email me or message me on LinkedIn, I'll see whatever you send, and I use it only to reply. Nothing you send is added to a mailing list.

Links elsewhere

Articles link to other sites, including Adroit, LinkedIn and the sources behind my claims. Those sites have their own privacy practices.

Questions

Email todd@adroitmktg.com with any question about this page or to ask about data relating to you.

Last updated 29 September 2026.